Think of all the people who’ve helped shape your life.

Just Say It Now,! Just Say It Now!

Isn’t it time we let them know?

Say It Now before it’s too late!

Join the largest gratitude movement on the planet

Tell us your story!

  1. Think of someone in your life who you are grateful for
  2. Reflect on the impact they’ve had on your life
  3. Film it and share your #JustSayItNow with them
Share Now!

Submit your videos and if sharing on social use #JUSTSAYITNOW. Don’t forget to tag us @sayitnowmovement

Join the Say It Now Movement

We’re hitting the streets to

#JUSTSAYITNOW

We’re elevating gratitude with powerful, on-the-street interviews, but we need your help to spread the message. Who has made a profound impact on your life? Don’t wait—express your gratitude before it’s too late. Whether it’s a call, text, or video, let them know how they’ve made a difference. By acknowledging that connection, you create a ripple of intention and appreciation. Use the hashtag #JUSTSAYITNOW and join the movement to build deeper relationships and enrich lives.

The Say It Now Movement

Take the opportunity to meaningfully connect with the most important people in your life – and tell them how much of a difference they’ve made. It’s a story only you can tell, so tell it! Become part of the largest gratitude movement, make the connection, and Say It Now. You’ll be so happy you did!

Count Me In!

We’re going for 10 million Say It Now expressions. Join us!

#JUSTSAYITNOW

Listen to the song

Welcome to Say It Now

The power of Say It Now

Follow Us on Social

What people are saying

“Say It Now has had me realize that gratitude is like a muscle that we build up and it’s always worth flexing. This has a ripple effect for those we come in contact with. Our world needs more gratitude and I am determined to be a part of that!”
Jo-Ann D.
Educator
“The most important aspect I have learned through Say It Now, is how gratitude acts as a natural stress reliever. Our workplace has shifted from saying “thank you” to being more explicit with our intentions, which makes a difference in our culture. It keeps burnout at bay and helps maintain a healthy work-life balance.”
James
Employee at a company practising Say It Now

“I love seeing the faces of others who were touched by our tribute and of whom I had heard so much about.”
Lisa Ligouri
Founder at Happiness Adventure
“When I was listening to others share, I got so much out of it. It inspired me to have the impact that the tributes had on others.”
Jake Heilbrunn
Best-Selling Author
“The session was as meaningful for me as it was for the person being paid tribute to.”
Tim
Founder at Gush

“It was an unbelievably powerful, gratifying, emotional and spiritual experience.”
Jeff Stiefler
Stay It Now Honoree
“You’ve just got to be the best of what you are. And that is our challenge. We must become a better nation, and we become even better by Saying It Now.”
Martin Luther King III
Global Humanitarian
“Say It Now is so consistent with what I have been teaching over the years. This is such an important concept – we should not wait until people are gone to tell them how important they have been in our lives.”
Ken Blanchard
Co-Author
“The One Minute Manager”
“What speaks volumes to me is the importance of bringing awareness of gratitude to self and others. You never truly know how much time you have with the people that have meant something to you so the time is now to show that gratitude.”
Loraine L.
Educator
“Gratitude is such an important life skill. We want students to think deeply about the people who have affected their lives and recognize them for their contributions. Also, being grateful can help students chase their winter blues away. Hopefully, this will be something they will continue throughout their lives.”
Lavonne U.
Educator
“It is extremely important” to express gratitude “before it’s too late. … It could change so many lives and it also opens up doors for you.”
Erik M.
Student
La Jolla Country Day School
“What surprised me was seeing the reactions and how much they loved what we did for them. The reaction they had surprised me of how much they needed to hear the gratitude.”
Grade 7 Student

Join the Say It Now Community

Expressing gratitude

Inspired to Say It Now to someone you know? Visit our Resources page for everything you’ll need to express your gratitude, from real-world stories to tips on how to share your message.

Get Started

Power of Virtual Gratitude

Technology has made human connection easier than ever. Digital platforms can help facilitate Say It Now celebrations with the click of a button and it’s virtually free. Take a look at Say It Now in action.